Search Engine Optimization

Search Engine Optimization

Getting our clients to the top of the search results is our #1 priority.

SEO Marketing Services

Our SEO services are completed in-house by our own team of search engine experts. Our clients love working with RBS because we offer complete transparency. Not only will you get results, you will also learn how we do it.

We are the Search Optimization Professionals!

We help write the book on SEO. We contribute regularly to the industry’s leading resources such as Search Engine Watch, Search Engine Journal, and Moz. We enjoy educating our clients and the SEO community on the latest trends and white-hat techniques.

We Get Results For Our Clients!

Results are what really counts. Our work has produced top search rankings for clients in some very competitive niches. Most importantly we do things the right way so that our SEO clients can enjoy higher rankings and traffic for many years to come.

  • We are the Search Optimization Professionals!
  • Complete Reporting and Transparency!
  • We Get Results For Our Clients!
  • Ask about our Money Back Guarantee!
  • Real SEO Results for Real SEO Clients.
  • Our SEO marketing campaigns have created over $300 million in new business revenue and over 1 million qualified leads.

Unlike with some SEO companies, you will never have to ask us what we have been working on. We provide a monthly reporting of all work performed as well as access to your client dashboard where you can view your current search rankings. Best of all, we offer unlimited support!

You Got Any Question?

From SEO and web development to complete inbound marketing solutions, offers everything you need to have a successful SEO online marketing presence.

 

We understand time is money and getting successful results for your business is your number 1 priority.

 

In order to prepare your website for mobile SEO it helps to understand the mobile SEO configurations. There are 3 ways to go mobile.

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What is SEO Marketing?

SEO marketing is the process of enhancing the visibility of your website on the result pages of Google and other search engines. A solid strategy doesn’t only rely only on keywords alone. There are a lot of elements to consider, like how search engines work.

You should also know which search engines your target customers are using, as well as, what they’re searching for on the internet. That way, you’ll know how to enhance the relevance of your site so that it’s well rank by the search engines.

SEO is also beyond content. Even if you have a lot of content but your website structure is bad, then it’s futile. You need to make sure that you have a well-structured website and the right content to rank higher in search engine results.

SEO marketing is a never-ending process. It constantly changes as the search engines fine-tune the way they work. As much as possible, the search engines try to deliver the most relevant results to the users.

Fundamentally, Google uses a complex algorithm to score each website. There are many algorithms used for search rankings, but the three main algorithms are:

Quality: This algorithm measures the value and uniqueness of what you offer. For example, if you’re selling statement shoes but you’re using the same description that your competitors are using, then you’re not providing anything unique to the users. To improve the quality of content, provide some unique information like washing instructions.

Trust: Google aims to show the most trustworthy sites to their users. So make sure that you don’t have any bad reviews because you won’t show up in the rankings. To make your website trustworthy, link to some authoritative websites, industry, and newspaper articles.

Authority: Google likes to show popular websites. To convince Google that your website is popular, create a fan base by building a social network and get people to share your page.

Simply put, SEO marketing is just a procedure of proving to Google that your website is highly trusted, authoritative, and unique. Let your visitors talk about you and make good quality content so Google will be more convinced that your website offers the best result.

Why is SEO Marketing Important?

As technology progresses and people get busy, people use the internet to buy stuff. A good starting point is to search. Customer loyalty and bookmarks are things in the past. Today’s customers are in control and they exactly know what they’re searching for and the means to find it.

Here are some of the reasons why SEO marketing is important.

Online Visibility

If your website is shown on the first page of search engine results, then it gives more exposure. If not, then your company is basically invisible. According to the 2020 Google and Bing study, 70% of traffic through clicks guarantees a top spot on the Google page.

Qualified Traffic

Getting the top position on the search engine results page also drive qualified traffic to your website. This is the key to measure the return on your SEO investment. Using a more specific keyword is the best way to increase qualified web traffic.

 

Builds Credibility

It’s a common perception that companies listed on top of the search engine results are highly credible. In the minds of users, your ranking on the page is a vote of credibility. If your company is listed on the next pages, then people might hesitate to visit your page.

SEO is a great strategy for promoting your website. You can ask your users to share your website on social media networks, like Facebook and Twitter. Good SEO marketing practices also help enhance the user experience of a website.

Why SEO Marketing is Required for Your Business?

Your business should have a website and a fundamental understanding of how search engines operate. In that way, you’ll succeed in driving traffic and sales through SEO marketing. Of course, you need to keep updated on the SEO changes so you’ll know what branding to play.

Here is a list of reasons why your business should invest in SEO marketing.

Most Favorable User Experience

SEO can offer your users with the fastest, best experience ever. The goal of every search engine is to provide what the user is looking for. When it accomplished that, both the users and search engine are happy. It’s more likely that a visitor will return when he or she is satisfied with the service or product.

Can Increase Your Reach

People, nowadays, use the search engine to look for products and services. If your business is on top of the page, then it can get more clicks. When the customer is satisfied with your product or service, then he or she tells all his friends on social media. This sharing of links can help increase your customer base quite fast.

Increase Conversion Rates

SEO marketing is a good way to attract customers who are already searching for your product or service. You don’t need to spend effort and money in promoting your business. All you need is to be on the top 5 of the search engine results. The battle doesn’t stop here though. You still need to create quality content and structure that will appeal your users.